In The Battle For Breakfast, Oatmeal Might Be An Unlikely Winner

While the cereal market has been steadily declining since 2014, oat and oatmeal projections through 2025 are hopeful, if not triumphant. This past year, General Mills reported disappointing sales in both Q2 and Q3, struggling against declining snack and cereal markets and increased costs. Kellogg, the other breakfast behemoth, reported marginal growth in the first half of 2018, welcoming a change from four straight years of falling sales. No matter where you are sitting, it is a rough time to be in the cere

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