Online marketing opens consumer doors for Ontario beef farmers | Ag Innovation Ontario

By Jeanine Moyer for AgInnovation Ontario Dutton – Ontario beef farmers are taking ‘local’ online to reach new customers. Farm to City, a new marketing model with a web-based ordering system, is opening up direct-to-customer marketing opportunities for beef farmers such as Rob and Maryjo Tait, of Celtic Ridge Farms. The young farm family recently launched the online ordering system and was thrilled by the response from customers. “We knew our farm meat products needed an online presence,” said Rob. “Our

Source: Online marketing opens consumer doors for Ontario beef farmers | Ag Innovation Ontario